ONE DAY WORKSHOP CUM SEMINAR UNDER NHDP SCHEME

One-Day Workshop Cum Seminar

Date: December 12, 2022
Venue: Pattan

Sponsored By:
Office of the Development Commissioner (Handicrafts)
Ministry of Textiles, Government of India
R.K. Puram, New Delhi-110066

Organized By:
Jhelum Sozni Handicrafts Producer Company Limited

Overview

Join us for an informative one-day workshop cum seminar designed to help you enhance your skills and knowledge in the handicrafts industry. This event will cover several key topics that are essential for your business growth and success.

Importance of Marketing

Marketing is crucial for reaching new customers and building your brand. We will discuss various marketing strategies, including traditional advertising, social media, and digital marketing. By understanding these methods, you can develop effective marketing plans that will help increase your visibility and sales.

Design and Technology Upgradation

Staying current with design trends and technology is important for maintaining a competitive edge. This session will cover ways to upgrade your design skills and adopt new technologies. You will learn about the latest tools and techniques to enhance your product offerings and stand out in the market.

GI Registration

Geographical Indication (GI) registration protects unique products from your region. It ensures that only products from your area can use the GI tag. We will explain the benefits of GI registration and guide you through the application process. This knowledge will help you add value to your products and improve your market presence.

Government Schemes and Financial Assistance

Various government schemes are available to support small businesses. We will explore Direct Benefit Transfer (DBT), Mudra Loans, and other financial assistance options. Additionally, we will discuss the advantages of e-commerce and how online platforms can help you reach a broader audience and grow your business.

Participating in Online Marketing Events

Online marketing events are a great way to increase your visibility and attract customers. We will provide tips on how to prepare for these events, present your products effectively, and engage with potential buyers. Learning how to leverage online marketing opportunities can significantly benefit your business.

DC Handicrafts Schemes

We will also introduce you to the schemes offered by the Development Commissioner for Handicrafts. These schemes provide valuable support and resources for handicraft producers. Understanding these schemes can help you access funding, training, and other forms of assistance.

We look forward to your participation in this workshop. Feel free to ask questions and engage with the speakers throughout the day. Thank you for joining us, and we hope you find the seminar valuable for your business growth.