ONE DAY WORKSHOP CUM SEMINAR UNDER NHDP SCHEME BATCH 2

One-Day Workshop Cum Seminar: Enhancing Skills and Knowledge

Date: December 12, 2022
Venue: Pattan

Sponsored By:
Office of the Development Commissioner (Handicrafts)
Ministry of Textiles, Government of India
R.K. Puram, New Delhi-110066

Organized By:
Jhelum Sozni Handicrafts Producer Company Limited

Welcome to our one-day workshop cum seminar. Today, we will cover several key topics that are essential for your growth and success in the handicrafts industry. Our aim is to provide you with valuable insights and practical knowledge.

1. Importance of Marketing and Various Ways of Marketing

Marketing plays a crucial role in any business. It helps you reach new customers and build your brand. We will explore different marketing methods, including traditional advertising, social media, and digital marketing. You will learn how to create effective marketing strategies that can boost your business. Understanding these methods will help you attract more customers and increase sales.

2. Design and Technology Upgradation, Enhancement of Skills

In today’s competitive market, staying updated with design trends and technology is vital. We will discuss how to upgrade your design skills and incorporate new technologies into your work. By enhancing your skills, you can create innovative products that stand out. We will also cover various tools and techniques to help you stay ahead in your field.

3. Awareness about GI Registration and Procedure

Geographical Indication (GI) registration protects the unique products from your region. It helps ensure that only products from your area can use the GI tag. We will explain the benefits of GI registration and guide you through the application process. Understanding GI registration can add value to your products and boost your market presence.

4. Awareness about DBT, Government Schemes, Mudra Loans, and Benefits of E-Commerce

There are several government schemes designed to support small businesses. We will discuss Direct Benefit Transfer (DBT), Mudra Loans, and other financial assistance options. Additionally, we will cover the benefits of e-commerce. Online platforms can help you reach a wider audience and grow your business. Learn how to leverage these resources to your advantage.

5. Awareness about Appearing Online on Various Marketing Events

Participating in online marketing events can significantly enhance your visibility. We will provide tips on how to effectively present your products in virtual events. You will learn how to prepare for these events, engage with potential customers, and make the most of online marketing opportunities.

6. Awareness about the Schemes of DC Handicrafts

Finally, we will introduce you to the schemes offered by the Development Commissioner for Handicrafts. These schemes provide support and resources for handicraft producers. Understanding these schemes can help you access funding, training, and other forms of assistance.

We hope this workshop will provide you with valuable insights and practical skills. Feel free to ask questions and engage in discussions throughout the day. Thank you for participating, and we look forward to helping you achieve your business goals.